Home > Business > Industry

Hanwha Vision launches global campaign featuring Hollywood actress Amanda Seyfried

Published: 26 Mar. 2026, 15:01

This image, provided by Hanwha Vision on March 26, shows a screenshot from the company's global promotion campaign video featuring Hollywood actress Amanda Seyfried, center. [YONHAP]

Hanwha Vision, a video-surveillance and vision solutions unit under Korea's Hanwha Group, unveiled Thursday new global brand campaign featuring Hollywood actress Amanda Seyfried and director Michael Gracey.

A promotional video, titled “Now You See,” was released through the company's official YouTube channel and other platforms, highlighting Hanwha Vision's technological vision, the company said in a press release.

It presents the company's video security solutions powered by AI across various settings, including retail stores, roads, classrooms and factories, themed in an audition-style story concept.

The video portrays Seyfried visiting different environments where unexpected situations arise but are quickly addressed through Hanwha Vision's advanced surveillance technologies based on heat map analysis, people counting and AI-based multidirectional monitoring, among others.

Hanwha Vision said the campaign aims to demonstrate its ability to rapidly analyze and respond to anomalies in real-world environments through simulation-based storytelling.

This image, provided by Hanwha Vision on March 26, shows a screenshot from the company's global promotion campaign video featuring Hollywood actress Amanda Seyfried. [YONHAP]

Yonhap